Drake’s Clothing Brand Just Released A Limited Edition Line For Lebanon

Variety | @welcomeovo

Drake’s fashion label “OVO” is showcasing support for through the release of a dedicated Cedar of line of hoodies, as well as T-shirts.

The items will be released on Wednesday, and will be exclusively available for online purchase. All proceeds are being donated to the , in support of the victims of the port explosion.

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A post shared by Noah Shebib (@ovo40) on

“OVO” is co-owned by artist Drake, and Lebanese-Canadians Oliver El-Khatib and Noah β€œ40” Shebib. The famous trio is also behind the “OVO” Sound Record Label.

The limited-edition line consists of hoodies in black and red, while the T-shirts are available in white and black. The clothing items feature OVO’s exclusive owl label, with the Lebanese flag embedded into the design.

The Instagram post announcing the amazing news received more than 70,000 likes in less than 14 hours!

This limited-edition series in support of is unique in its kind. OVO’s logo is super famous worldwide, and it now has the Lebanese flag incorporated for this collection, which sends a strong message of solidarity while supporting the .

Once again, Drake’s brand steps up to support the victims of the August 4th explosion.

A month ago, the celebrity’s brand launched a call to its 1.3 million Instagram followers, captioning its post: β€œJoin us in supporting the . Swipe up to donate directly to the relief fund.”

@welcomeovo

The -specific products will be available online only on their site, most likely starting at midnight EST (7 am time).

For people in , just a reminder that this is considered an international purchase and will be taken from the limit on card payments your bank as imposed.

The Lebanese Red Cross is currently in need of support to continue coping with this disaster that befell on hundreds of thousands of people in .


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