The Humble Lebanese Toum Business That’s Taking California By Storm

@annestoum | @moragafarmersmarket

Led by Katia and her husband Steve, Anne’s Toum is the garlic paste everyone in the Bay Area, California is raving about.

Starting from a stand at a local farmer’s market, this traditional Lebanese condiment has expanded to small local shops, delivery services, and even online due to popular demand.

Months after it first launched, Anne’s Toum got featured in the Spring 2021 edition of the Specialty Food Association magazine’s ‘Category Spotlight’.

What makes it so special is that it’s a family recipe passed on through the years. On social media, Katia, who is from Beirut, wrote:

“My Teta made this toum often for my Dad growing up in Beirut. When my Dad met my Mom, my Teta taught my Mom how to make it (along with all the other mouthwatering Lebanese food!). And, my Mom, Anne, taught me.”

The Lebanese toum also comes in three mouthwatering flavors to complete any meal: refreshing Lemon Sumac, herby Za’atar, and of course the original.