This year, there has been no Fashion Week and no awards’ events in the physical world for a known reason. The world’s outside activities have been frozen by the pandemic but they do continue nonetheless in confinement to the best possible.
The awards the Monte Carlo Fashion Week (MCFW) were presented this year in what is now known as MCFW Digital Edition.
The founder of MCFW, Federica Nardoni, took hence to the virtual world to present Ingie Chalhoub with this honoring award during a live Instagram interview.
The award came in recognition of Chalhoub’s ethical values and heartfelt respect for the environment and sustainability, which are reflected in the eco-friendly fabrics she always uses for her INGIE Paris designs.
The award also acknowledges her philanthropic endeavors in supporting brands that are environmentally friendly and innovative.
Chalhoub expressed her gratitude at receiving the honoring award. She took the opportunity to send a message to the world that is dear to her heart. “It is our duty to preserve our planet.”
Her message was also directed to the fashion industry when she said: “Fashion today is about sustainability and values. We must look at different ways to encourage and engage in sustainable fashion. Consumers are increasingly aware and attracted to brands that have profound commitments to sustainability and strong social responsibility values.”
Ingie Chalhoub’s environmental values are a match to her strong humanitarian principles.
A Member of the UNICEF Leadership Circle, Ingie Chalhoub has actively engaged in the UNICEF campaigns during the ongoing pandemic to raise awareness for the sufferings of kids in Lebanon’s and Jordan’s refugee camps.
Ingie Chalhoub was born to Lebanese parents in Egypt and became a successful entrepreneur and fashion designer. Prior to that, she teamed up with her mother back in 1983, opening the first Chanel boutique in Kuwait.
Her fashion journey led her to launch her INGIE Paris and to then establish the Etoile Group, which she leads as the President and Managing Director.
The Etoile Group’s portfolio includes highly prestigious brands like Chanel, Ralph Lauren, Valentino, Tod’s, and the likes.